it sounds like he is trying to fit other methodologies (agile and rup) into a user interaction centered world. does he think that the user interaction or technical challenges won’t change significantly during the final long slog phase?

he has a great process if you just take the center piece, Design Engineering. Why exactly wouldn’t that work from start to finish? My dream project would be to work with a small team of specialists from start to finish interacting with all stake holders along the way.

To his point about craftsmanship, i think most craftsmen see their products all the way through, that is how they maintain such high quality. What happens when a detailed spec is misinterpreted in the final phase? so common!

I also imagine the real world transition from the second phase to the third phase, cut and paste. what was just ‘design’ code is now the seed of the production code!

there is so much to benefit from being involved and communicating through the life of a project, from seeing someone use a working, if rudimentary, version of a product. there is a generic process that happens to have been highly evolved by engineers to address this issue. why not actually embrace a proven process and help it evolve further?

not having been at the talk i get the sense of some chest puffery and hubris with a sort of convoluted attempt at making it all fit together.

any other takes on this talk/topic? anyone else at the talk care to comment?