Articles on product definition

Allie O'Connell

Allie O'Connell

The 2×2 Method

In a discussion about prioritization among product managers at Carbon Five, we were in consensus that a 2×2 is a powerful tool in many prioritization scenarios from assessing risks to the product or business to working out the path forward when faced with competing priorities for a product. As a visualization tool, a 2×2 gets